MIRKOSCARCELLA

About Mirko Scarcella

Entrepreneur. Brand strategist. Brand identity expert. Author.

Mirko Scarcella works across branding, storytelling, media, real estate and technology. His approach connects creative instinct with entrepreneurial execution: building brands people feel, stories they remember and technology they use.

His portfolio brings together company identities, AI automation, property production, consumer technology and local news media in the United States. Explore the featured businesses and brand partnerships below.

Mirko is an expert in brand identity, connecting positioning, visual identity and communication to help people and businesses build a distinctive presence.

Companies & partnerships

Branding

LION ADV

Personal brands, company identities and social presence. Connecting strategy, design and communication to make people and businesses distinctive.

Visit LION ADV ↗

Technology

We Make AI Automation

AI agents, connected workflows, CRM automation and document processing. Practical technology that takes repetitive work off your team’s plate.

Visit We Make AI Automation ↗

Real estate

Dorado Cinema

Cinematic property films, architectural photography, aerial footage and complete listing launches for luxury real estate in Palm Beach and Miami.

Visit Dorado Cinema ↗

Real estate

Good Neighbor Home Buyers

A direct cash home-buying business helping Florida homeowners sell as-is, with flexible timelines and a straightforward process.

Visit Good Neighbor Home Buyers ↗

Technology

CleanTable

Florida restaurant health inspections, made easier to understand. Explore inspection history, serious findings and alerts when a saved restaurant’s record changes.

Visit CleanTable ↗

Technology

SCOUTRE

Property discovery, owner research, deal analysis, CRM and direct mail for real estate investors and wholesalers—on iPhone, Apple Watch and the web.

Visit SCOUTRE ↗

Media

Talks Media Network

A network of local news media brands in the United States, connecting the Palm Beaches, Port St. Lucie and Miami through news, culture, stories and conversations.

Visit Talks Media Network ↗

Real estate

Dash Hernandez

Ultra-luxury real estate in the Palm Beaches and Miami. Mirko leads the brand, digital strategy, property storytelling, production, growth and technology.

Visit Dash Hernandez ↗

Working with Dash Hernandez

For Dash Hernandez, Mirko connects the brand with the digital experience, from how a property is introduced to how the right people discover it. His role includes brand positioning and identity, property storytelling and production, video and social media, advertising and lead generation, digital systems, technology and partnerships.

Books by Mirko Scarcella

The Bible: Success. Fame. Money.

A perspective on social media, personal visibility and turning attention into opportunity. Foreword by Floyd Mayweather.

View the book ↗

The Business Game

A personal account of taking risks, pursuing ambition and building a life through entrepreneurship. Foreword by Nicky Jam.

View the book ↗

Start a conversation

Bring a business challenge, a creative brief, a technology idea or a partnership. Mirko is open to projects worldwide.